Industry Profile - Media and Communications

Media and communications embody the spirit of the modern age - where media speeds around the planet and springs to a screen at the touch of a button. From factual media - such as news and sport - to entertainment like films, TV series and games - the “entertainment economy” is a vast employer that evolves along with the society that consumes it and the technologies that empower today’s communications.

Communications professionals often commence their career in a field such as journalism, with opportunities in public relations and consulting luring many to a change of career.

Advertising, marketing and associated fields require a wide variety of skills - from management and administration to statistical analysis and the more obvious creative disciplines like copywriting and design.

New media technologies such as the Internet are creating entirely new areas of activity and new opportunities for creativity and communication.


All profiles for Media and Communications